ABU DHABI, UAE, July 1 /PRNewswire-FirstCall/ -- Key representatives from
the custom, tuning and motorsports industry met with organisers United
Business Media in the Dubai Westin Mina Seyahi hotel on the 22nd of June to
discuss Barbican TURBO and how it can best serve the industry. Barbican TURBO
is the Middle East's custom, tuning and motorsports festival and will run
from the 8th - 10th of October at the Abu Dhabi National Exhibition Centre,
Abu Dhabi.
(Photo: http://www.newscom.com/cgi-bin/prnh/20090701/352357 )
Barbican TURBO provides companies with the opportunity to interact with
current and future customers and as such, organisers United Business Media
feel direct input from the industry about the future development of Barbican
TURBO and how it can meet the needs of companies who wish to promote their
products and services is critical to its success.
Attendees at the meeting included Swen Roters and Omar Valentine from
Foilacar, Hamid Moaref from Tires and Parts magazine, Konig Wheels UAE
division and Varga Trading, Mitchell Perera from Liberty Motorsports, Grant
M. Yake from Auto Sport (Al Yousuf Group) and Team Suzuki, Horst Busch from
ALSA Automotive Engineering, Motaz Abu-Hijleh from TAM Auto Engineering, Ali
Salman from Ultimate Motors and Bryan Espie, Marketing Manager, Becky
Crayman, Sponsorship Director and Matt Tarrant, Show Manager from Barbican
Turbo and United Business Media.
Swen Roters, Managing Director of Foilacar, excellence in car body
finishing stated, "We are especially pleased the organisers have decided to
involve us and other companies in the event process as it allows them to
produce an event that we actually want and need to support our businesses
goals." He continued, "Our target market are VIP customers and as a result of
discussions we are now working with United Business Media to develop a VIP
zone within the show and how best to attract other companies with VIP
products and customers to Barbican TURBO for this year."
Some of the other topics covered in the meeting included show features
such as world-class drifting demonstrations, the Top 100, the 2nd National
Sound-Off, the 1st National Dyno Shoot-Out, the music stage and the gaming
zone as well as show zones - the Paddock, the Japanese Tuning zone, European
and American companies taking part and the Local Heroes zone - a zone which
the organisers are calling to be filled with the best of the best companies
from within the United Arab Emirates.
Matt Tarrant, Show Manager said, "We decided to hold this meeting to show
further support to the industry and to be innovative in this respect, our
goal is to deliver the very best event we can over the long term, for many
years to come and we feel by listening to what the industry has to say we are
a step closer to doing this." He also indicated, "The meeting was a success
and we will be organising a follow-up meeting shortly. As an open forum we
are also keen to have input from other companies and anyone in the industry
who is interested should contact us directly."
Barbican TURBO will also run alongside Adrenaline Sports Live, presented
by Rani for the second year in a row. This is the country's annual meeting
for the adventure and adrenaline sports communities, related companies and
tourism bodies who want to promote their adventure travel in their home
country packages.
Companies, associations and agencies interested in finding out more about
Barbican TURBO and their industry panel meetings should contact the
organisers, UBMi UAE for information on +971-2-406-4471 or email
matt.tarrant@ubm.com.
http://www.barbicanturbo.com
Barbican TURBO: the Ultimate Auto Fest is organised by UBMi UAE, and is
one of the four founding partners of the Abu Dhabi National Exhibition
Company.
Barbican TURBO: the Ultimate Auto Fest will cover a range of areas,
providing both trade visitors and consumers everything they need to modify
either their or their clients' vehicles, including:
- Tuning and Performance (air intakes, exhausts, turbochargers; all
aftermarket engine parts)
- Restyling and Accessories (body kits, carbon fibre bonnets and
spoilers, graphics, aftermarket front and rear lights, tints, paints,
suspension, dress-up parts for exterior, interior and the engine-bay)
- Car Care and Accessories (shampoos and polishes, oils and lubes etc)
- Mobile Electronics and Technology (I.C.E - In Car Entertainment,
stereos, TV screens, DVD players, radar detectors, alarms etc)
- Aftermarket Wheels and Tyres (chrome wheels, racing wheels, SUV wheels,
and all types of tyres)
- Tools and Maintenance (all the equipment related to the servicing,
modifying and maintenance of vehicles)
- Lifestyle Products (clothes, trainers, sunglasses, mobile phones,
technology and fashion)
- Business Services (such as specialist car and bike insurance companies
and brokers)
Notes to the editor
For media enquiries please contact: Bryan Espie, UBM +971-50-504-1255,
bryan.espie@ubm.com
SOURCE United Business Media (UBMi UAE)
