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National Press Release

Chrysler LLC Posts Best Retail Month of the Year; Reports May 2009 Sales

Published 2009-06-02 15:06
By Chrysler LLC

- Chrysler LLC posts best retail sales month of 2009

- Chrysler, Dodge and Jeep brands post double-digit retail sales gains compared to previous month

- Jeep Wrangler sales continue upward trend increasing 4 percent year-over-year compared to May 2008

AUBURN HILLS, Mich., June 2 /PRNewswire/ -- Chrysler LLC today reported May U.S. total sales of 79,010 units, representing the best retail sales month of 2009 and a retail performance that was better than the industry average. Compared to May 2008, retail sales decreased 30 percent. During the month of May, Chrysler LLC did not produce any vehicles for fleet sales which resulted in a fleet sales reduction of 90 percent year-over-year for the same period.

"We are pleased that consumers responded to Chrysler's reorganization by purchasing our products, resulting in our best retail sales month of the year," said Jim Press, Vice Chairman and President - Chrysler LLC. "Overall our sales were above expectations during this month of transition."

On June 1, the U.S. Bankruptcy Court approved the sale of the majority of Chrysler LLC's assets to a new company, Chrysler Group LLC in alliance with Fiat S.p.A.

"The uncertainty that has been surrounding Chrysler for the last few months is coming to an end, and a vibrant, new company is beginning to take shape," Press added. "One that will better serve our customers and dealers with a broader and more competitive lineup of environmentally friendly, fuel-efficient, high-quality vehicles."

May Sales Highlights

    --  May was the best retail sales month of 2009, with 74,741 retail units
        sold.
    --  Chrysler's retail market share is higher than May of last year and
        also stronger than last month
    --  Jeep Wrangler continued its strong upward sales trend for the fifth
        month in a row, with May retail sales up 4 percent year-over-year
        compared to May 2008 and up 8 percent compared to the previous month.
        Wrangler also increased its share of the segment for the fifth month in
        a row
    --  Chrysler brand retail sales improved 32 percent compared to the previous
        month
    --  Dodge brand retail sales increased 23 percent compared to the previous
        month

-- Jeep brand retail sales were up 21 percent compared to April 2009

"May was a very encouraging retail month for Chrysler and the industry," said Steven Landry, Executive Vice President North American Sales and Marketing, Service and Parts - Chrysler LLC. "Retail sales for the industry came in stronger than expected and our retail performance during our restructuring was even stronger than the industry, giving us improved share and optimism that the market is showing signs of life."

Compared to the same time period in 2008, Chrysler LLC's total sales decreased 47 percent. The Company finished the month with 260,407 units representing an 86 day supply. Inventory is down 37 percent compared with May 2008 when it totaled 412,009 units.

Product Redistribution

Chrysler is taking actions to assist in the redistribution of remaining eligible inventory of dealers who had their sales and service agreements rejected. The inventory from the rejected dealers will be matched with dealers who are moving forward with the new company and need to replenish their inventory or acquire inventory for additional brand lines they may add.


                     Chrysler LLC U.S. Sales Summary Thru May 2009
                     ---------------------------------------------
                                     Month Sales              Vol %
               Model             Curr Yr       Pr Yr         Change
               -----             -------       -----         ------
    Sebring                      1,977         7,124          -72%
    300                          3,679         4,763          -23%
    Crossfire                       58           250          -77%
    PT Cruiser                   1,276         5,203          -75%
    Aspen                          678         2,037          -67%
    Pacifica                       347           530          -35%
    Town & Country               7,972        12,869          -38%
      CHRYSLER BRAND            15,987        32,776          -51%
      --------------            ------        ------          ---
    Compass                        936         3,114          -70%
    Patriot                      2,347         8,199          -71%
    Wrangler                     9,294         9,260            0%
    Liberty                      4,615         6,228          -26%
    Grand Cherokee               3,480         6,979          -50%
    Commander                      952         2,061          -54%
      JEEP BRAND                21,624        35,841          -40%
      ----------                ------        ------          ---
    Caliber                      2,991        12,856          -77%
    Avenger                      2,512         6,354          -60%
    Charger                      4,082        10,134          -60%
    Challenger                   2,695            71         3696%
    Viper                           44           126          -65%
    Magnum                           8           274          -97%
    Dakota                         863         3,605          -76%
    Ram P/U                     15,516        19,727          -21%
    Journey                      4,023         7,520          -47%
    Caravan                      5,660        13,655          -59%
    Durango                        596         1,360          -56%
    Nitro                        1,845         2,667          -31%
    Sprinter                       564         1,781          -68%
      DODGE BRAND               41,399        80,130          -48%
      -----------               ------        ------          ---

      TOTAL CHRYSLER LLC        79,010       148,747          -47%

                TOTAL CAR       18,046        42,124          -57%
                TOTAL TRUCK     60,964       106,623          -43%
                -----------     ------       -------          ---
    Selling Days                    26            27
    ------------                    --            --



                                     Sales CYTD               Vol %
               Model             Curr Yr       Pr Yr         Change
               -----             -------       -----         ------
    Sebring                      8,933        42,911          -79%
    300                         16,382        35,486          -54%
    Crossfire                      235           905          -74%
    PT Cruiser                   7,488        26,614          -72%
    Aspen                        4,484        12,289          -64%
    Pacifica                     1,486         3,888          -62%
    Town & Country              36,559        57,973          -37%
      CHRYSLER BRAND            75,567       180,066          -58%
      --------------            ------       -------          ---
    Compass                      4,795        16,318          -71%
    Patriot                     10,733        31,795          -66%
    Wrangler                    44,080        39,773           11%
    Liberty                     19,890        35,917          -45%
    Grand Cherokee              19,467        36,739          -47%
    Commander                    4,875        14,352          -66%
      JEEP BRAND               103,840       174,894          -41%
      ----------               -------       -------          ---
    Caliber                     13,769        53,012          -74%
    Avenger                     12,430        37,266          -67%
    Charger                     25,972        50,173          -48%
    Challenger                  13,713            71        19214%
    Viper                          289           515          -44%
    Magnum                          85         6,061          -99%
    Dakota                       6,098        14,936          -59%
    Ram P/U                     80,038       112,795          -29%
    Journey                     22,153        17,569           26%
    Caravan                     35,927        61,591          -42%
    Durango                      2,458        13,186          -81%
    Nitro                        8,414        21,321          -61%
    Sprinter                     2,147         6,913          -69%
      DODGE BRAND              223,493       395,409          -43%
      -----------              -------       -------          ---

      TOTAL CHRYSLER LLC       402,900       750,369          -46%

                TOTAL CAR       91,810       227,289          -60%
                TOTAL TRUCK    311,090       523,080          -41%
                -----------    -------       -------          ---
    Selling Days                   127           129
    ------------                   ---           ---

SOURCE Chrysler LLC



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