National Press Release

Conference to be held just after the Internet Director Immersion Program in Philadelphia

PHILADELPHIA, March 3 /PRNewswire/ -- Dealer Synergy, providing award winning training, consulting and technology to the automotive retail industry, just announced that CEO Sean V. Bradley will be a speaker at the upcoming Digital Dealer Conference in Las Vegas. Held April 19- 21st at the Mirage Hotel, this will be Sean's fourth appearance at a Digital Dealer Conference Event.

(Photo: http://www.newscom.com/cgi-bin/prnh/20080709/CLW085 )

CEO Sean V. Bradley recently spoke at the NADA Convention and Exposition in New Orleans, discussing techniques which leverage video search engine optimization to drive more traffic and customers to every department of the dealership. Sean said, "It's clear the Digital Dealer Event has become one of the premier technology and online marketing events of the automotive retail industry." He continued, "They have gathered the top experts in the field to provide incredible value and information to those attending the event."

This year the conference focuses on providing information which will help dealers thrive in what has become a challenging marketplace. Dealer Synergy with their recently acquired certification from FranklinCovey is well positioned to provide their special blend of expertise along with proven management principals which offer dealers solutions that are proven to build sales and strengthen their management teams.

Sean has spoken to 49 Dealer 20 Groups and has addressed 1100 dealer principals and general managers from some of the top automotive groups in the industry. Additionally he has also been a speaker at the JD Power and Associates Internet Roundtable event in 2007; so he is certainly well positioned to share valuable insights at the upcoming Digital Dealer event.

Just one week before the Las Vegas event, Dealer Synergy will be completing another Internet Director Immersion Program. This program offers a "deep dive" into all the critical areas of the dealership impacting the growth, development and marketing of Internet and BDC departments. They offer a three and five day version of the program which is an intensive workshop including field trips to successful dealerships and ends with a testing and certification by Dealer Synergy.

Dealer Synergy Vice President Karen Uriarte said, "Our Internet Director Immersion Program is an intense course including actual work at computer lab stations to audit conversations with customer prospects, as well as conducting mystery shopping calls too. Graduates of the class leave better prepared to handle the challenges of building sales in an online world." Karen added, "And when you add to this "The 7 Habits of Highly Effective People" FranklinCovey training it becomes that much more powerful." The course includes training materials, eMail templates, phone scripts, and scripts that teach how to handle and overcome objections from prospects. Dealers can register by calling (888)379-6374 or visit www.internetsales20group.com .

About Dealer Synergy

Dealer Synergy, (www.dealersynergy.com) is an award winning training, consulting and technology company headquartered in Philadelphia, Pennsylvania. For information call 888-379-6374

SOURCE Dealer Synergy