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National Press Release

Dale Jarrett Racing Adventure Provides Guidance on 2008 and Outlook for 2009

Published 2009-02-02 09:37
By Dale Jarrett Racing Adventure, Inc.

HICKORY, N.C., Feb. 2 /PRNewswire-FirstCall/ -- Dale Jarrett Racing Adventure, Inc. (OTC Bulletin Board: DJRT), a "Full Throttle" lifetime experience company, is pleased to release its guidance for Fiscal Year ending December 31, 2008 as well as its outlook for 2009. Early results for Fiscal Year 2008 indicate a loss of $.01 a share compared to a loss in FY 2007 of $.04. Although revenues this year were basically flat compared to 2007, the significant improvement in our bottom line demonstrates our success in improving our overall efficiencies. Based upon the positive news that year to year sales show a 15% increase for 2008 and that many of those sales will reflect as revenues in Fiscal 2009, we also can project 2009 net profits at a positive $.02. Company websites are located at RacingAdventure.com and WWIIAdventure.com.

According to CEO Tim Shannon, "Although the news in 2008 has been congested with talk of the recession and an economic downturn, Dale Jarrett Racing Adventure remains optimistic about 2009 and beyond. We expected to be back in the black in 2008, but are pleased to be able to report the meaningful gains we accomplished in 2008 by reducing losses by 75% and coming close to a return to profitability, despite obstacles the economy presented. What's more, the improvements we initiated in 2008 are being realized in tangible ways. We've got new racecars for 2009, including cars from such prominent racing teams as Dale Earnhardt Incorporated. Also, new for 2009, we've added a Craftsman Series style Racing Truck to our fleet of vehicles bringing yet more variety and excitement to our customers. Additionally for 2009, we're adding more race tracks to our schedule, creating even more opportunity for customers and corporations to experience 'Full Throttle Living' first hand. Chicagoland, Miami-Homestead Speedway, the new Nashville Speedway and the Texas Motor Speedway have already been added to the schedule with more being planned.

"We're also introducing a new VIP Service for 2009 providing a limited number of our customers to experience Dale Jarrett Racing Adventure in a more personalized way with many special amenities. The full details our new VIP Service will be revealed shortly on our website. In short, 2009 is the year that Dale Jarrett Racing Adventure's 'Full Throttle Living' NASCAR adventures are going to get even better and more exciting. Our new World War II Adventure also continues to sell well and with our expanded direction plus new racecars, trucks, new tracks and VIP service we continue to distance ourselves further from the competition."

Forward-Looking Statements

Certain of the statements contained in this press release contain forward-looking statements that involve a number of risks and uncertainties. Such forward-looking statements are within the meaning of that term in Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. Dale Jarrett Racing Adventure, Inc. has based these forward-looking statements on its current expectations and projections about future events, based on the information currently available to it. The forward-looking statements contained in this press release may also include statements relating to Dale Jarrett Racing Adventure's anticipated financial performance, business prospects, new developments, strategies and similar matters. Dale Jarrett Racing Adventure disclaims any obligation to update any of its forward-looking statements, except as may be required by law.

    Contact: Mr. Donald P. Visco (561)213-4469

SOURCE Dale Jarrett Racing Adventure, Inc.



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