National Press Release

MINNEAPOLIS, Jan. 26 /PRNewswire-FirstCall/ -- Polaris Industries Inc. today launched its Model Year 2010 600 RUSH snowmobile, the first snowmobile with a truly progressive-rate rear suspension. The 600 RUSH's bottomless suspension is designed to absorb the toughest bumps, transferring the load to the super-rigid PRO-RIDE chassis which isolates the rider from spine tinglers. No longer will riders leave the trail feeling bruised and beat up after a long day.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090126/AQM558)

"The new Polaris 600 RUSH truly marks a turning point for the snowmobile industry," said Scott Swenson, vice president, Snowmobile Division of Polaris Industries Inc. "The progressive-rate rear suspension has been proven in Motocross; Polaris has now become the first company to bring it to snowmobiles. This innovative suspension combined with the new super-rigid PRO-RIDE chassis provides riders with an unprecedented level of rider-active control including improvements in acceleration and cornering."

"Polaris has really nailed it with this sled," said Levi LaVallee, Professional Sno-Cross Racer and X-Games Gold Medalist. "The Rush puts you in the ideal riding position to transfer my weight for launch, and to set the front end for cornering. It has wicked control and a suspension that refuses to give up."

Boasting the proven 600cc Polaris Liberty engine, the 600 RUSH is designed with improved chassis rigidity and engine mounting to deliver more power to the ground. In addition to meeting the Polaris standard of industry-leading ride and handling, the 600 RUSH also delivers aggressive styling, weight reductions, and improved reliability.

The limited production 2010 Polaris 600 RUSH will be available at local dealers beginning fall, 2009, and will be offered as part of the 2010 Polaris Snow Check program beginning in March 2009. For more information and to experience a virtual test ride, go to http://www.polarisrush.com.

     Polaris 600 RUSH Specifications:

     Engine & Drivetrain:
     600 cc Liberty Engine with Liquid Cooling
     2,599 Cyl-Displacement (cc)
     2 Cleanfire Injection Carburetion
     P-85 Drive
     P2 Driven Clutch

     Dimensions:
     Est. Dry Weight (lbs./kg.) 459 / 208
     Overall Length (in./cm.) 108 / 274
     Overall Width (in./cm.) 48 / 121.9
     Overall Height (in./cm.) 46 / 117
     Ski Center Distance(in./cm.) 42.5 / 108
     Fuel Capacity (gal./liters) 11 / 41.7

     Suspension:
     Front Suspension IQ Adjustable
     Front Travel (in./cm.) 9 / 22.9
     Walker Evans Piggyback Front Shocks
     Pro-Ride Rear Suspension
     Rear Travel (in./cm.) 14 / 35.6
     Walker Evans Front Track Shock
     Walker Evans Comp. Adj. Rear Track Shock.
     Track (W x L x H in.) 15x121x1.25 RipSaw 2-Ply

     Features:
     PERC Reverse
     Multi-Function Display Gauge
     Black Color with Rush Graphics
     Polaris reserves the right to change specifications at any time without
     incurring obligations.


    For more information, visit http://www.polarisrush.com

About Polaris

With annual 2007 sales of $1.8 billion, Polaris designs, engineers, manufactures and markets all-terrain vehicles (ATVs), including the Polaris RANGER(TM), snowmobiles and Victory motorcycles for recreational and utility use.

Polaris is a recognized leader in the snowmobile industry, one of the largest manufacturers of all terrain recreational, utility and side-by-side vehicles (ATVs) in the world, and rapidly making impressive in-roads into the motorcycle cruiser and touring marketplace under the Victory(R) brand. The Victory motorcycle division was established in 1998 representing the first all-new American-made motorcycle from a major company in nearly 60 years. Polaris also enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships.

Polaris Industries Inc. trades on the New York Stock Exchange under the symbol "PII," and the Company is included in the S&P Small-Cap 600 stock price index.

Information about the complete line of Polaris products, apparel and vehicle accessories are available from authorized Polaris dealers or anytime from the Polaris homepage at http://www.polarisindustries.com.

SOURCE Polaris Industries Inc.