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National Press Release
 | American Honda Reports September SalesPublished 2008-10-01 14:08By American Honda Motor Co., Inc. |
"This September was an incredibly volatile month for Wall Street," said
Honda Division posted September sales of 86,629, a decline of 20.0 percent
versus
The Acura Division posted sales of 9,997, a decrease of 27.5 percent
compared to
* The daily selling rate is calculated with 24 days for September 2008
and 25 days for September 2007. The year-to-date daily selling rate is
calculated with 230 days for 2008 and 230 days for 2007. All
percentages represent the daily selling rate.
For more information or downloadable high-resolution images of Honda and Acura vehicles, please visit http://www.hondanews.com. Consumer information is available at http://www.honda.com.
American Honda Vehicle Sales For September 2008
Month-to-Date
September September DSR**
2008 2007 % Chg.
American Honda Total 96,626 127,200 -20.9%
Total Car Sales 56,031 71,967 -18.9%
Total Truck Sales 40,595 55,233 -23.4%
Honda Total Car Sales 50,611 64,711 -18.5%
Honda Total Truck Sales 36,018 48,120 -22.0%
Acura Total Car Sales 5,420 7,256 -22.2%
Acura Total Truck Sales 4,577 7,113 -33.0%
Domestic Car Sales * 42,766 58,015 -23.2%
Honda Division 39,749 53,691 -22.9%
Acura Division 3,017 4,324 -27.3%
Domestic Truck Sales * 33,716 40,514 -13.3%
Honda Division 29,139 33,401 -9.1%
Acura Division 4,577 7,113 -33.0%
Import Car Sales 13,265 13,952 -1.0%
Honda Division 10,862 11,020 2.7%
Acura Division 2,403 2,932 -14.6%
Import Truck Sales 6,879 14,719 -51.3%
Honda Division 6,879 14,719 -51.3%
MODEL BREAKOUTS BY DIVISION
Honda Division Total 86,629 112,831 -20.0%
Fit 6,515 4,565 48.7%
Accord * 22,371 35,031 -33.5%
Memo: Accord Hybrid 0 229
Civic * 21,577 24,752 -9.2%
Memo: Civic Hybrid 2,020 2,092 0.6%
S2000 148 363 -57.5%
Insight 0 0
FCX 0 0
FCX Clarity 0
Odyssey * 10,783 16,464 -31.8%
Pilot * 5,192 6,191 -12.6%
CR-V * 15,928 19,769 -16.1%
Element * 1,739 2,403 -24.6%
Ridgeline 2,376 3,293 -24.8%
Acura Division Total 9,997 14,369 -27.5%
RSX 0 1
TL * 3,017 4,324 -27.3%
TSX 2,144 2,574 -13.2%
RL 259 357 -24.4%
MDX * 3,669 5,162 -26.0%
RDX * 908 1,951 -51.5%
Selling Days 24 25
Year-to-Date
September September DSR**
2008 2007 % Chg.
American Honda Total 1,180,583 1,193,520 -1.1%
Total Car Sales 730,160 677,779 7.7%
Total Truck Sales 450,423 515,741 -12.7%
Honda Total Car Sales 664,596 601,484 10.5%
Honda Total Truck Sales 400,159 455,310 -12.1%
Acura Total Car Sales 65,564 76,295 -14.1%
Acura Total Truck Sales 50,264 60,431 -16.8%
Domestic Car Sales * 545,218 552,810 -1.4%
Honda Division 509,559 507,738 0.4%
Acura Division 35,659 45,072 -20.9%
Domestic Truck Sales * 356,856 367,040 -2.8%
Honda Division 306,592 306,609 0.0%
Acura Division 50,264 60,431 -16.8%
Import Car Sales 184,942 124,969 48.0%
Honda Division 155,037 93,746 65.4%
Acura Division 29,905 31,223 -4.2%
Import Truck Sales 93,567 148,701 -37.1%
Honda Division 93,567 148,701 -37.1%
MODEL BREAKOUTS BY DIVISION
Honda Division Total 1,064,755 1,056,794 0.8%
Fit 63,368 41,085 54.2%
Accord * 313,228 301,879 3.8%
Memo: Accord Hybrid 196 2,808 -93.0%
Civic * 285,715 254,955 12.1%
Memo: Civic Hybrid 27,597 23,828 15.8%
S2000 2,276 3,552 -35.9%
Insight 0 3
FCX 6 10 -40.0%
FCX Clarity 3
Odyssey * 112,041 130,267 -14.0%
Pilot * 79,430 95,463 -16.8%
CR-V * 158,024 167,223 -5.5%
Element * 22,429 27,965 -19.8%
Ridgeline 28,235 34,392 -17.9%
Acura Division Total 115,828 136,726 -15.3%
RSX 1 295 -99.7%
TL * 35,659 45,072 -20.9%
TSX 26,138 26,007 0.5%
RL 3,766 4,919 -23.4%
MDX * 36,888 42,954 -14.1%
RDX * 13,376 17,477 -23.5%
Selling Days 230 230
* Honda and Acura vehicles are made of domestic and global sourced parts.
** Daily Selling Rate
SOURCE American Honda Motor Co., Inc.
