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National Press Release

CarDomain Launches Online Automotive Marketplace

Published 2008-06-16 11:40
By CarDomain
Online Automotive Social Media Site Provides Access to Car Shoppers Ready to Buy

SEATTLE, June 16 /PRNewswire/ -- CarDomain, the web's largest social media site for car enthusiasts, today launched an online automotive marketplace, linking advertisers to car shoppers who are highly likely to purchase a vehicle.

CarDomain recently passed the 600,000 mark in member-posted vehicle profiles and attracts more than 3.5 million monthly unique visitors. Among online automotive resources, CarDomain is among the top four sites for percentage of visitors somewhat likely or very likely to buy a vehicle in the next six months, according to the most recent comScore Plan Metrix report (1/08). It has a higher percentage of visitors somewhat or likely to buy in the next six months than Kelley Blue Book, Edmunds or AOL Autos.

Offering these highly desirable car shoppers a marketplace with vehicle listings extending across all of their interests was a natural evolution for the web site, according to Rajan Krishnamurty, CEO.

"The social media phenomenon has developed passionate audiences, such as the millions of car enthusiasts engaged in conversations at CarDomain," Krishnamurty said. "Our visitors are highly likely to be in the market for a vehicle, so we are providing a valuable service for car seller and car buyer alike."

The CarDomain.com marketplace will be powered by Vast.com, a leading provider of vertical search technology to the online auto industry. While users browse, Vast's platform will automatically present cars for sale in their area that best match what they are looking for, along with detailed drill-down by make, model, and feature of over 3 million cars available for sale.

"CarDomain and Vast provide a seamless match of consumer to seller," said Kevin Laws, founder and CEO of Vast.com. "Together we are making the entire car-buying transaction more efficient, finding the best car for the consumer and the most likely buyer for the seller, all within CarDomain's community."

About CarDomain (www.cardomain.com)

CarDomain operates the Web's largest automotive social network. The CarDomain community offers auto enthusiasts a place to show off their cars, tools to exchange ideas and information, and member generated suggestions about purchasing, modifying, enhancing and restoring vehicles. At CarDomain, marketers can advertise to car buyers within a community of authentic car enthusiasts.

About Vast.com (www.Vast.com)

Vast.com(TM) is the leading vertical search platform in Autos, Vacation Rentals, and Real Estate. Vast powers a better consumer experience with sub-second search times, instant narrowing by characteristic and robust data analytics to facilitate comparison-shopping. Vast.com is headquartered in San Francisco, California.

SOURCE CarDomain



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